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Discoverability · WordPress

Why is my site not appearing in Google — noindex in WordPress

A noindex directive tells search engines to exclude the page outright. No amount of content or backlinks produces traffic until it is removed, and it is the most common thing to survive a staging-to-production move.

The fix for WordPress

13x detects your framework from the response and hands you this version rather than the generic one — below 50% confidence it hedges and gives you the generic one instead.

Uncheck Settings → Reading → "Discourage search engines from indexing this site". That single setting injects noindex site-wide and is the cause in most WordPress cases.

If it is already unchecked, look at the per-page "Advanced" panel in Yoast or Rank Math for a page-level noindex.

On a different stack? The general version of this fix explains what 13x checks and why it matters, without assuming a framework.

Check your WordPress site

113 deterministic checks against your live URL, in about 30 seconds. Framework detected from the response, so every fix comes back in the form your stack actually uses.

No signup. Results in 30 seconds.

The same fix, other stacks